Position
Graphic Designer
Role
• Strengthened brand identity;
• Designed interior graphics for Asia Pacific outlets and popups (E.g. Menus, marketing and event collaterals, merchandises packaging, promotion materials, and outlet signages, etc.);
• Developed guidelines for in-house visual merchandising;
• Planned out food styling and photoshoot concepts;
• Developed brand identity from scratch for Roastery Lab, a new concept for coffee roasting.
• Designed interior graphics for Asia Pacific outlets and popups (E.g. Menus, marketing and event collaterals, merchandises packaging, promotion materials, and outlet signages, etc.);
• Developed guidelines for in-house visual merchandising;
• Planned out food styling and photoshoot concepts;
• Developed brand identity from scratch for Roastery Lab, a new concept for coffee roasting.
Marketing Strategy | Special Offer | Shop Opening Announcement | Event Invitation
Social Media Posts
Coffee Capsule | Christmas 'Spoonami' Set | Mistletoe Blend | Takeaway Coffee Cup
Packaging
Seasonal Merchandise Launch | Special Lunch Deal
Food & Beverage Promotions
Food Wrapping Paper | Juice Bottle | 'Coffee on Wheels' Mobile Coffee Cart
Events & Catering
Introduction Brochure | Coffee Belt Map
Ceramics Cup | Bean Bag Packaging | Takeaway Coffee Cup
Roastery Lab
Work Made For Hire
All photos and designs on this page are shot or created within the scope of my employment as a Graphic Designer at The Coffee Academïcs. I personally do not own the copyrights of the above.
